We specialize in Google Discovery Ads to showcase your brand across Google's most engaging surfaces - Discover, YouTube, and Gmail.
Show up in Google Discover with eye-catching visual ads when users browse content.
Reach users in their inbox with engaging ads in the promotions tab.
Appear in YouTube's home feed and watch next recommendations.
Showcase products directly in discovery feeds with Merchant Center integration.
Discovery Ads automatically show your visually-rich ads across Google's most engaging surfaces including the Discover feed, YouTube home and watch next feeds, and Gmail's promotions tab.
Using Google's machine learning, Discovery campaigns optimize your ads to reach users who are actively browsing content related to your business. They're ideal for building awareness and driving consideration from high-intent audiences.
We combine visual storytelling with Google's automated targeting to maximize your reach across discovery surfaces.
Certified experts in visual feed advertising across Discover, YouTube, and Gmail.
Leverage Google's machine learning to optimize for conversions across placements.
Reach new customers actively browsing content related to your offerings.
We design visually stunning assets optimized for discovery surfaces.
Single image, carousel, and product formats tailored for each placement.
Continuous testing to maximize performance across Discover, YouTube, and Gmail.
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Let us create visually stunning Discovery Ads that stop the scroll and start the engagement.
In today’s digital marketing ecosystem, Google Discovery Ads have emerged as a powerful tool to connect with users across multiple platforms before they even search for your products or services. Unlike traditional search ads, Discovery Ads leverage Google’s vast audience network, delivering visually engaging ads on YouTube, Gmail, and Google Discover feed, allowing businesses to reach prospects at the right moment with the right content.
At Promfly, we specialize in Google discovery ads services, helping businesses craft campaigns that maximize ROI while enhancing brand visibility. By analyzing audience behavior and leveraging Google’s AI-driven algorithms, we create campaigns tailored for performance and conversion.
Creating a high-performing Discovery Ad campaign requires a mix of creativity, data-driven targeting, and continuous optimization. Here’s how we structure our campaigns for maximum impact:
Discovery Ads can serve a wide range of industries. Here’s a breakdown of who can gain the most value:
| Business Type | Benefits | Example Campaign Goals |
|---|---|---|
| E-commerce | Drive product discovery, retarget interested users | Promote new product launches, abandoned cart campaigns |
| Travel & Hospitality | Inspire bookings and awareness | Feature destination ads on YouTube & Google Discover |
| Education & Courses | Increase enrollment & lead generation | Highlight online course offerings & free webinars |
| Technology & SaaS | Acquire high-intent users | Generate trial sign-ups and app downloads |
| Retail & FMCG | Boost in-store and online sales | Seasonal promotions, product launches |
For businesses in e-commerce, Discovery Ads are especially effective as they complement traditional Google Display ads and retargeting campaigns. For example, using a combination of YouTube Discovery ads and Gmail placements can increase engagement by up to 35% compared to standard display campaigns.
You can see more examples at Promfly Google Ads Services.
| Feature | Discovery Ads | Performance Max |
|---|---|---|
| Network | Google Discover, YouTube, Gmail | All Google networks including Search, Display, YouTube, Discover |
| Ad Type | Visually-rich image & carousel ads | Automated multi-format ads with AI optimization |
| Best For | Brand awareness & engagement | Conversion-focused campaigns |
| Targeting | Custom audiences, affinity, in-market | Automated audience targeting & cross-channel AI bidding |
While Performance Max focuses on conversion optimization, Discovery Ads excel in awareness, consideration, and visually engaging campaigns across multiple Google surfaces.
These specs ensure your ads appear optimized across Google’s mobile and desktop feeds, YouTube Discovery ads, and Gmail promotions.
1. What are Discovery Ads in Google? Discovery Ads are visually rich ad formats displayed on Google Discover feed, YouTube, and Gmail to target potential customers before they search.
2. How much do Google Discovery Ads cost? Costs vary based on industry, targeting, and bidding strategy, but they often have lower CPC compared to standard search campaigns.
3. Are Discovery Ads suitable for small businesses? Yes, especially for increasing brand awareness, driving engagement, and retargeting website visitors.
4. Is Google Search Partners worth it? Yes, if you want your ads to appear on high-quality partner websites. Performance depends on your niche and campaign goals.
5. How to measure the success of Discovery Ads? Key metrics include CTR, conversions, engagement rate, and ROI. Use Google Search Partners report for insights.
6. Can I run Discovery Ads alongside YouTube ads? Absolutely. Combining YouTube Discovery ads and Gmail placements can amplify reach and engagement.
7. How do I optimize creatives for Discovery Ads? Use high-resolution visuals, clear messaging, strong CTAs, and test multiple versions for A/B insights.
8. Are Discovery Ads mobile-friendly? Yes, they are optimized for both mobile and desktop feeds.
9. Can I track ROI effectively? Yes, by integrating Google Analytics and using conversion tracking within your Discovery campaigns.
10. Which industries benefit the most from Discovery Ads? E-commerce, education, travel, retail, FMCG, and tech/SaaS companies see significant ROI.
“Promfly helped us scale our Google Discovery Ads campaigns for our e-commerce store. Our CTR increased by 42%, and sales grew 30% in just 3 months.” – Rohit Sharma, E-commerce Brand Owner
“Thanks to Promfly’s team, our YouTube Discovery ads campaigns have reached highly engaged audiences, resulting in record lead generation.” – Anita Desai, EdTech Company
“We were unsure about Discovery Ads, but Promfly guided us with creative strategies and audience insights, leading to high engagement and ROI.” – Sandeep Kumar, Travel Agency Owner
Explore more at Promfly Services or contact us at Promfly Contact to start your high-ROI Discovery Ads campaign today.
| Metric | Before Discovery Ads | After Discovery Ads | Improvement |
|---|---|---|---|
| CTR | 1.5% | 2.8% | +86% |
| Conversion Rate | 2.2% | 3.5% | +59% |
| ROAS | 3.5x | 5.2x | +48% |
| Average CPC | ₹12 | ₹10 | -16% |
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